Friday, January 31, 2020
Digital Marketing: All You Need to Know
Coming out with the right offer at the right time and in the right place--cleverly supported by an exciting gift or a coupon or a free service--is the Number 1 Rule in marketing now.
Today, your clients, by and large, are busy surfing: using the different social media platforms, keeping themselves updated on news sites & blogs, and surfing when they have a special need.
Thursday, January 30, 2020
Why Content Is King-Top 4 Reasons
Content is King--it's a well-known fact. It's the content that mainly decides if your message will eventually reach your prospects, and if your services/products will find buyers and users in the market.
In short, the very existence and success of your brand, and making it more exciting, depends on the content supporting it.
If the content is relevant, of a high quality, and peppered with the right keywords, at the right places, it will help your business find its feet and flourish.
No wonder, Content is called King even while there's a high demand for effective and result-oriented content writers.
Why Content is King and what makes its use so vital?
Wednesday, January 29, 2020
Tips For Having The Most Effective & Best-Selling Micro Website Development
A website task is to deliver a major chunk of information for the user mainly in the format of company product, literature, resources, service categories, FAQs, blogs & many other. It is the combination of all these pieces of information that makes any website demanding & most prone to visit by the user base. But if we talk about microsites or micro website, they are kind of different & brings a real difference to any marketing strategy, know why:
Tuesday, January 28, 2020
The Modern Gold Rush: Virtual Assistant Work in the Philippines
There is a strange phenomenon brewing in the Philippine community. Most everyone has that relative: the one who quit his job and turned towards virtual assistant work. Furthermore, a constant buzz runs on the internet about opportunities of earning a hefty salary in the comfort of home. As a result, many Filipinos are encouraged to register in the training programs that have popped up like mushrooms in the past half-decade. Organizations such as KOM Academy and individuals like Jomar Hilario (When in Manila) begin to gain acclaim as excellent gateways to the industry.
Monday, January 27, 2020
Facebook Page Posts 02 - Scheduling
In the last article, I mentioned the three main types of posts for a Facebook business page: Tells, Asks and Sells. At their most basic, they do exactly what the name says. In this article, we're going to talk about a way to connect with your followers that has nothing to do with the content of your messages.
I have a childhood friend that owns a multi-million dollar bug extermination business in Phoenix, AZ. I love her dearly, but her posts to her FB page suck. Not the content - they're actually very informative Tells. No, it's the lack of a schedule.
Sunday, January 26, 2020
Where Social Media Is Headed in 2020
Social Media Trends to Watch
A social media marketing strategy is on the minds of many small business owners. And if it's not on yours, it should be!
The major platforms like Facebook, Twitter, LinkedIn and Instagram battle for market shares by adjusting their business models to balance providing better returns for shareholders with improving the user experience.
As these platforms develop, how you use them for your small business must change too.
Let's look forward to some ways to promote your business on social media in 2020.
Saturday, January 25, 2020
Friday, January 24, 2020
Don't Be Scared To Pay For Ads On Social Media
When you're using social media marketing to get the word out about your business, it's important to understand that using organic methods is the long haul.
But, there are ways to speed up the process. Sometimes the best way to get your word out is to pay for it. Paying doesn't mean you're succumbing; it means that you're smart. It's important not to be afraid of paying for ads, because it's a fast way to get more reach and make more conversions if you have the right content.
To run ads the right way, you need to be clear on a few options first. These include:
Thursday, January 23, 2020
Is Social Media Making Us Narcissistic?
If baby boomers were the "Me Generation," then it's not too far-fetched to call Millennials the "Me, Me, Me Generation."
By every standard, we are all becoming more interested in extrinsic values. An increasing number of studies is showing narcissistic personality traits are on the rise.
It's not clear just how big of a problem this trend is, but everyone agrees that it's not a positive shift. The causes of these changes in self-perception are various and complex. But if there's one thing that can't be denied it's that they map almost perfectly onto equally rising trends of social media use.
Wednesday, January 22, 2020
Amazing Instagram Promotion Tactics You Can Use To Get Real Results
In recent years, Instagram has come a long way from being merely a photo-sharing social channel to develop into an influential weapon of brand marketing and advertising.
Did you know that over 600 million Internet users are surfing the Instagram platform to seek out new products?
Instagram has leveled the playing field in today's neck-throat competitive world, and in diverse industry sectors, But driving real results is not a walk in the park; it requires us to draw up a strategic action plan to promote your business' Instagram page.
To the good fortune of many, here in this post, we've rounded up five proven Instagram branding tactics to turn tides in your favor. So, scroll down and have a look:-
Tuesday, January 21, 2020
Important Social Marketing Lessons From the JCB Digging Phenomenon in India
Enlightened social marketing experts would like you to believe that the number of likes your account, post, or update receives is unimportant, and what really matters is quality. No doubt, quality matters and anybody not posting quality content online is going to struggle to gain traction.
Yet, that doesn't mean you can afford to ignore numbers completely. Just check out how '#JCB ki khudai'- Hindi for #JCB Digging- has become a complete sensation on Instagram and other social platforms.
What's #JCB All About?
Monday, January 20, 2020
Facebook Page Posts 01 - Intent
Many businesses, large and small, have a page on Facebook for their business. If they're lucky, they actually control it! Some have been set up by fans, or by cyber-squatters, hoping to milk the business for some cash. But that's all beside the point.
Facebook pages are one of prime platforms that come to mind when we think about "social media." I know of a number of small- and medium-sized companies that have turned off the ability of the general public to comment on their page. There's a fairly well-known restaurant that leaves their page open, but the admins delete every single post made by the public, positive or negative. They even delete questions without answering them. Not only is that a waste of the page, it's a waste of manpower to patrol the page like that.
My point being, it's called *social* media for a reason. These platforms are a wonderful way to reach out to fans and develop relationships with them. FB pages are also a great way for a business to be found by prospects. Your aim should be to interact with people on your FB page.
Sunday, January 19, 2020
7 Innovative Facets To Boost Your Social Media Strategy
Regardless of newest criticism in the midst of trade and political commentators, social media set of connections linger as one of the most vital and merging internet platforms. Nearly 2.5 billion people are used to networking and it is estimated that the number will rise soon. With the boost in such networks, even the social media services have taken a big jump.
Marketers should depend on more than simply hashtags and emojis to generate the majority of channels such as Snapchat, Facebook and Instagram. The world's most progressive marketers depend on wide spectrum of social media strategies tailored to communicate a specific worldview that increase brand knowledge, lead new business and amuse followers.
Have a Glance over 7 innovative facets in which you can spectacularly boost your performance by following the strategies of creamy marketers.
Saturday, January 18, 2020
Friday, January 17, 2020
5 Tips To Profit From Pinterest Ads
Are you using Pinterest to promote your brand? If you are, you're tapping into over 250 million monthly active users. But are you certain that this image based social media powerhouse it's helping to drive more traffic and profit?
Are you looking for ways to increase traffic to your site and help you generate more revenue? These five tips will help you generate more profit from this popular site.
Thursday, January 16, 2020
Selling on Social Media Without Driving People Away
5 Social Media Selling Tips & Warnings
Social media is one of the best marketing tools out there: you can grow and reach a large audience with content and ads, and people who like and/or follow you are your fans, so they're already your target group.
However, people can be resistant to selling on these platforms. They see sites like Facebook, Instagram and Twitter as places to share content and interact with friends, families-and nowadays, brands.
You really have to approach this the right way or you could alienate your audience, causing them to unfollow or unlike you because they expect a two-way conversation and engaging content, not to be marketed to.
Wednesday, January 15, 2020
3 Hacks To Achieve Better Results From Instagram Ads
Do you use Instagram to promote your business?
Instagram advertising is popular right now. Their ad revenue will hit about $10 billion in 2019. Yes, that's billion with a "b".
Ads on Instagram generate that massive revenue because there are over two million monthly active marketers right now. The visually focused and stylish nature of the network makes it popular for brands to showcase their products and services. And over 80% of Instagram users follow at least one brand, 60% of the users notice new products on the platform, and about 200 million users visit at least one brand profile per day. Wow!
All this guarantees you an online audience that's ready to engage with your brand, so it's now more important than ever to run great Instagram ad campaigns.
Here are three hacks for running a powerful Instagram campaign.
Tuesday, January 14, 2020
Resurrect Your Twitter Account With Little Tweak
It is time to bring in a little more life to your appearance on Twitter and awaken your creativity and I bring you a few guidelines that will help you!
The Images
Monday, January 13, 2020
Increasing Your Podcast Downloads UsingThe Facebook Algorithm To Your Advantage
I discussed in a previous article about how Facebook "scores" each post you provide. In this article, I will go a little deeper into what "Signals" the Facebook Algorithm looks at in making the scoring determination. If you focus on increasing your interactions in these areas, you will increase your overall "algorithm score" and see more of your posts being promoted to a wider audience.
I use this method to help promote my podcast episodes and the number of downloads I receive. By using Facebook to share the information, I have seen an increase in the number of downloads my podcast has received over time (as compared to when I do not make a post about an episode).
But simply posting a link to your podcast episode is not going to help you very much. You need to take the full spectrum analysis of the Facebook algorithm and use it to your advantage. It is possible and the following information will help in this area.
Sunday, January 12, 2020
7 Instagram Story Ideas To Build Your Following
Keeping your Instagram busy is a good way to build your following. An active account is more interesting than an inactive one. Plus, using Instagram to share all types of content with your audience in many forms is going to be much more interesting to them than if you shared only one type.
Let's look at some ideas that you can incorporate into your stories to build your following.
Friday, January 10, 2020
7 Ways To Drive User Engagement On Social Media
When you're on social media, you want to get lots of engagement. Having said that, driving engagement can sometimes be a tedious task. But if you understand what you want, you can ensure that it happens by planning for it, using the right systems to ensure it happens, and then learning from it so you can do it more.
1. Develop an Integrated Content Marketing Strategy
Thursday, January 9, 2020
5 Must Have Skills For A Social Media Manager
Social Media managing has become an integral part of any organisation that is dependent on marketing in one or other ways. It has evolved into a multi-purpose and complex role that can help a company in achieving its highest goals. It has become so widespread that now every single member of a team is required to have an aptitude for using these platforms.
Wednesday, January 8, 2020
How to Repurpose Content for More Traffic
Content is what brings people into your website or blog. It's the story, or an idea, or solution to some problem that draws readers to you. But coming up with fresh ideas for content consistently is often difficult. Some days you sit staring at a blank screen but nothing happens. There is a solution to this problem and the answer solves two problems at once.
If you have a blog and a YouTube channel you are sitting on a goldmine of new content waiting to be created. How is that you ask? Simple. You just repurpose your old blog posts and videos into new blog posts, reports, eBooks, mini-course or other digital products.
Create a marketing report and give it away to new subscribers, a mini-course to teach readers how to use Twitter and Instagram to get more traffic, develop your own affiliate products. It's a great way to get more mileage out of your content, and in fact, cross promotion on two platforms will double your exposure and your site traffic.
Follow these tips to create new content the easy way:
Tuesday, January 7, 2020
Resurrect Your Twitter Account With Little Tweak
It is time to bring in a little more life to your appearance on Twitter and awaken your creativity and I bring you a few guidelines that will help you!
The Images
Twitter started out as a text service, but as visual content became popular and prevalent on social networks, eventually the "bluebird" sided with the trend.
Tweet with a picture typically attracts more attention and to take the most advantage of the visual potential, do not use generic images and those in poor resolution. For example, you are using Twitter to post images of your products, avoid the promotion method and try to do something original and witty. Foreign brands such as KitKat and Oreo are long since known as masters in the area and their tweets regularly result in high user interaction. Learn from the best!
The video!
Do you have a YouTube channel with an interesting video content? Share videos with fans on Twitter which they can see without leaving the social network! The same goes for Vine which is well-integrated with Twitter, given that it is an affiliated company. Video content does not always need to be related to your products or services - sometimes you can give yourself some vent and share with customers something relaxed, fun and interesting.
Re-tweet Content from Others
Retweeting is the simplest way to interact on Twitter and people definitely love it when others noticed or share their content. If you come across interesting content on Twitter, be sure to re-tweet if you think that it will be interesting to your followers. This way, you will get noticed by other users and sometimes those users that you have re-tweeted will thank you. Of course, re-tweet with a measure, do not act like you want to get attention "by force".
Also, it will not hurt if you re-tweet some news from other official accounts, especially if they are in some way connected with what you do.
Hashtags are Important
Hashtags are one of the main features of Twitter, but many Twitter users still do not use it in the right way. Inserting the proper hashtag in the tweet will allow your message to reach a larger number of users. It is necessary to follow hashtags that are used the most.
In doing so, be careful not to exaggerate because your tweets might seem endless - two hashtags within a single tweet is enough. If you need to create a unique hashtag (for example, on the occasion of the organization of an event or contest), be sure to check if it is already in use by someone and keep in mind to be brief and meaningful in the context in which it is being used.
[https://www.smedigitalmarket.com]
Article Source: https://EzineArticles.com/expert/Ajayi_Abayomi_A/214235
Article Source: http://EzineArticles.com/10007387
Monday, January 6, 2020
Using the Facebook Algorithm to Grow Your Podcast
The Facebook Algorithm is updated constantly. The various weights and relevance Facebook may assign to these areas can be changed. But the overall use of the Four Factors should remain fairly constant. If used properly, you can use Facebook to your advantage in promoting your podcast, your profile or your business.
When the Facebook Algorithm looks at your posts, it does so in four areas: Inventory, Signals, Predictions and Scores. I talked in a previous article in-depth about what each of these areas actually represent.
Sunday, January 5, 2020
Don't Ignore These 6 Important Social Media Content Writing Tips!
The constantly changing social platform algorithms make it a lot tougher to engage your readers and prospects with your blogs and social media posts. But, by applying some easy-to-follow and result-oriented writing tips, you can have a better result and engage more people.
Check these 6 exciting social media content writing tips, generate powerful and engaging posts!
Saturday, January 4, 2020
YouTube Secrets Review
YouTube Secrets is a course where you will learn to make money with one of the most popular social media sites, YouTube. This site allows users to watch and share videos and where you will be able to upload your own videos.
This is a digital course that gives step by step instructions on how to get started with video marketing.
This is a digital course that gives step by step instructions on how to get started with video marketing.
Friday, January 3, 2020
The Entrepreneur's Beginner's Guide to Hashtags
How a Few Words Can Increase Social Media Engagement
I'm sure you've noticed there's no shortage of social media techniques and tips out there!
But have you also noticed the majority of those tips focus on general info, like how to get more followers or likes, or how to post compelling content to engage your users?
Those resources are important, but I notice that sometimes hashtags get forgotten about.
They're rarely mentioned in marketing articles, but they're such a great tool for building your brand, raising awareness around marketing campaigns and engaging/entertaining your audience.
How Do Hashtags Work?
Thursday, January 2, 2020
Boost Your Brand Awareness: LinkedIn Groups Make a Comeback
Are LinkedIn Groups Dead? Not According to LinkedIn.
You may already be aware of the value that LinkedIn brings to your small business social media efforts, especially in a B2B space.
For several years, another benefit to using this social media channel was the ability to create your own branded LinkedIn group that helped boost brand visibility.
However, in 2017 LinkedIn made several changes to their layout and groups seemed to take a back seat. They were suddenly hard to find, plus their API was altered, which prevented social scheduling apps like Hootsuite from connecting.
These changes drastically reduced the engagement and activity that was once found in many thriving groups.
Wednesday, January 1, 2020
Home Based Business Challenges
What are some of your biggest home based business challenges? Do you struggle to stay focused? Are you trying to figure out how to do sales and marketing? Struggling with administrative tasks? Let's talk about it.
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