16 Features Slowing Down Your Website and Lowering Your Google Ranking [Infographic]

Website running slow? Here's a listing of reasons why that might be, which could help you improve your load times.
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Pre-Holiday Campaigns: Twitter Marketing Checklist for eCommerce Businesses

Here’s a quick Twitter marketing checklist for ecommerce businesses to use
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Deep Link Ratio: Is It A Google Ranking Factor? via @sejournal, @kristileilani

What is deep link ratio, and can it affect your organic search rankings in Google? See what the experts say. The post Deep Link Ratio: Is It A Google Ranking Factor? appeared first on Search Engine Journal.
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How Women Owned Businesses are Thriving Through eCommerce

The COVID pandemic of 2020 brought so many things in our everyday lives to a standstill, and it brought many of us to our knees. This unprecedented chaos caused us to dig deep; to identify...read more The post How Women Owned Businesses are Thriving Through eCommerce appeared first on Social Media Explorer.
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Instagram Adds More Tools to Help Creators Maximize Branded Content Partnerships

Instagram's looking to provide creators with more monetization options via expanded brand partnership options.
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Twitter Adds Revue Newsletter Subscription Cards in Tweets

The new option will provide more ways to drive newsletter sign-ups from the platform.
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300,00+ Installations of Catch Themes WordPress Plugins Vulnerable via @sejournal, @martinibuster

Over 300,000 installations of 17 WordPress plugins published by Catch Themes LLC were discovered to have vulnerabilities The post 300,00+ Installations of Catch Themes WordPress Plugins Vulnerable appeared first on Search Engine Journal.
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Facebook Updates its Rights Protection Tools to Help Brands Detect Violations of IP Across its Apps

The update will better enable brands to automatically track potential IP violations across Facebook and Instagram.
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5 Social Media Strategies To Build Your Brand

Social media is a powerful way to build your brand. But it can be hard to know where to start and what you should say on each platform. This article will cover six strategies for...read more The post 5 Social Media Strategies To Build Your Brand appeared first on Social Media Explorer.
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Instagram Shares New Insights into the Most Popular Pumpkin-Based Foods [Infographic]

Wanna' know the most popular pumpkin-based foods in every US state? 
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Facebook Ads Updates: Conversions API Gateway & AEM for iOS14 Users via @sejournal, @mirandalmwrites

See what's new in Facebook Ads updates designed to help advertisers with measurement issues from the tracking prompt fallout. The post Facebook Ads Updates: Conversions API Gateway & AEM for iOS14 Users appeared first on Search Engine Journal.
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Facebook Outlines Coming Ad Measurement and Targeting Changes to Offset ATT Impacts

Facebook continues to add new options to help advertisers maximize ad performance, in-line with Apple's data privacy changes.
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5 Essential Content Considerations For Holiday Shopping SEO Success

A robust online presence in search is essential for sales success this holiday season. Learn 5 key content considerations that can help. The post 5 Essential Content Considerations For Holiday Shopping SEO Success appeared first on Search Engine Journal.
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Google’s Quality Raters Guidelines Demystified for SEOs

Google’s Quality Rater Guidelines is that document. Unfortunately, it’s 172 pages long. So in the interest of saving your sanity, I decided to read the entire thing and just tell you what you need to know. Here’s what you’ll learn in…Read more ›
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Establishing LinkedIn Thought Leadership for Businesses

Want your company to be seen as an industry leader? Wondering how LinkedIn can help? In this article, you’ll discover how to begin building thought leadership on LinkedIn, three types of content that will help, and how to choose the face of your company. Why Businesses Should Consider LinkedIn for Thought Leadership When most of […] The post Establishing LinkedIn Thought Leadership for Businesses appeared first on Social Media Examiner | Social Media Marketing.
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Twitter Acquires Chat App Sphere to Boost its Communities Push

The acquisition will help Twitter build its new Communities tools with more compelling, engaging chat options.
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Google Adds New Snapchat Integration into its Latest Pixel Phones

Snapchat is solidifying its bonds with both Apple and Google as it eyes the next stage of AR development.
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3 Key Types of Link Building Metrics & How To Use Them Successfully via @sejournal, @paddymoogan

Link building metrics can help in many ways but can also work against you if you’re not careful. Here's what you need to know. The post 3 Key Types of Link Building Metrics & How To Use Them Successfully appeared first on Search Engine Journal.
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Twitter Spaces for Business: How to Start and Manage Your Space

Want to use Twitter Spaces for marketing? Not sure how to get started? In this article, you’ll learn how to start or schedule a Twitter space, get tips for using Spaces features, and find ideas for hosting a discussion that supports your business. #1: Choose a Topic for Your Twitter Space When you use Twitter […] The post Twitter Spaces for Business: How to Start and Manage Your Space appeared first on Social Media Examiner | Social Media Marketing.
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Facebook about to rebrand under a new name, report claims

Facebook is about to announce a major company restructure that will see it operate under a new name, a report claimed on Tuesday.
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How to Create a Winning Blog Content Strategy in 7 Steps

Drive traffic to your business. Increase awareness of your brand and products. Bring new customers your way. Educate and nurture your customers and prospects. Help you become a thought leader in your niche. We say “can” because you first need…Read more ›
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Instagram Will Enable Users to Upload Photos and Videos via Desktop from This Week

The update will help social media managers centralize their workflow, and maintain their various platform presences.
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Facebook Adds new 'Quick Access' Links for Your Most Viewed Pages and Profiles

The new option will make it a little easier to get to those Facebook Pages and profiles that you regularly check in on.
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Tracking Update Could Net Apple Billions In Search Ads Revenue via @sejournal, @mirandalmwrites

Apple's Search Ads revenue and market share ballooned since IDFA died with the iOS14 rollout. Competitors and analysts have questions. The post Tracking Update Could Net Apple Billions In Search Ads Revenue appeared first on Search Engine Journal.
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Taking Online Marketing To The Next Level

Attempting to print attention to your product in a digital market can be challenging, especially when the traditional demand for some products has been hands-on for many years. With shopping moving to a digital platform,...read more The post Taking Online Marketing To The Next Level appeared first on Social Media Explorer.
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Getting Started With TikTok Ads: What Marketers Need to Know

Want to do more business on TikTok? Wondering how to use it to sell more products or get more leads? In this article, you’ll learn how to use TikTok collection ads, dynamic showcase ads, and lead generation ads to boost your marketing and sales goals. #1: Set Up Your TikTok Product Catalog as Soon as […] The post Getting Started With TikTok Ads: What Marketers Need to Know appeared first on Social Media Examiner | Social Media Marketing.
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Twitter Announces New #TwitterPrism Initiative to Maximize Inclusion within Advertising

The new program aims to help brands incorporate more diverse representation into their marketing efforts.
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Pinterest Shares New Insights into Emerging Travel Trends as People Look Beyond the Pandemic

Travel searches are on the rise among Pinners, which could present significant new opportunities for marketers.
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IndexNow is Key to Instant Search Engine Indexing via @sejournal, @martinibuster

IndexNow is an evolutionary indexing protocol that can radically change the way content is indexed by all search engines. The post IndexNow is Key to Instant Search Engine Indexing appeared first on Search Engine Journal.
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28 Instagram Stories Ideas for eCommerce Businesses

Are you marketing products on Instagram? Not sure what you should post every day? In this article, you’ll find 28 Instagram Stories ideas and examples you can use for marketing your product-based business. Set Up an Instagram Content Calendar To create an effective strategy for marketing on Instagram, you need to know what to post […] The post 28 Instagram Stories Ideas for eCommerce Businesses appeared first on Social Media Examiner | Social Media Marketing.
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Facebook Shares Halloween Trends and Tips from Facebook Marketplace [Infographic]

What's trending for Halloween this year? Here's a look at what's selling on Facebook Marketplace.
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27 Time-Saving Blogging Tools for a Supreme Content Marketing Strategy in 2022 [Infographic]

The right tools can streamline your blogging process - here are some helpful apps to consider.
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Click-Through Rate (CTR): Is It a Google Ranking Factor? via @sejournal, @mirandalmwrites

Can click-through rate (CTR) impact your website’s performance as a direct ranking factor? Let's see what the evidence says. The post Click-Through Rate (CTR): Is It a Google Ranking Factor? appeared first on Search Engine Journal.
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Facebook Announces Marketing Insights Sessions for Advertising Week

Facebook will host seven sessions at Advertising Week, covering a range of key online marketing trends.
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YouTube Outlines Key Areas of Focus for Shorts After the First Year of the Format [Infographic]

YouTube's TikTok-like 'Shorts' option has been around for more than a year, and YouTube's now looking to take it to the next stage.
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3 Scripts for Automating Google Ads Reports in Spreadsheets via @sejournal, @siliconvallaeys

Ads scripts cut down on the manual labor involved in repetitive PPC tasks like reporting. Read about 3 Google Ads scripts you can use here. The post 3 Scripts for Automating Google Ads Reports in Spreadsheets appeared first on Search Engine Journal.
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Facebook Shares New Insights into Fan Engagement Around the T20 Cricket World Cup

The guide provides an overview of Facebook engagement among Indian cricket fans, highlighting potential opportunities around the event.
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FTC Sends Out Official Warnings to Over 700 Brands Over the Use of Fake Reviews

The notices put the marketing industry on notice in regards to use of fake endorsements and misleading claims.
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How to Find & Optimize Your MVPs (Most Valuable Pages) via @sejournal, @LWilson1980

Your most valuable pages can bring the greatest business impact. Find out what MVPs are and how to optimize them here. The post How to Find & Optimize Your MVPs (Most Valuable Pages) appeared first on Search Engine Journal.
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Twitter Shares New Insights into Gen Z Usage and Engagement

The insights underline the importance of engaging younger audiences with interactive, responsive campaigns.
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Google Mobile Search Updated With Continuous Scrolling via @sejournal, @MattGSouthern

Google Search on mobile is getting updated with continuous scrolling, which will automatically populate more results when users scroll to the bottom of the page. The post Google Mobile Search Updated With Continuous Scrolling appeared first on Search Engine Journal.
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10 Best Job Boards for Marketers (+ Bonus Suggestions)

To answer this question, we asked Twitter for some recommendations, added those we’ve personally used into the mix, and spent some time poking around each of them. Here’s what made the cut in our round-up of the best marketing job boards…Read more ›
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Pinterest Ads: How to Get Started

Do you want to diversify your ad spend beyond Facebook and Instagram? Have you thought about Pinterest ads? In this article, you’ll learn which types of products work best with Pinterest ads and how to create your first Pinterest ad campaign. Why Marketers Should Consider Pinterest Ads Let’s start with the basics: Why should marketers […] The post Pinterest Ads: How to Get Started appeared first on Social Media Examiner | Social Media Marketing.
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10 Blogging Tips to Capture the Right Audience (and Keep Them) via @sejournal, @Similarweb

It's time to review your blogging strategy and learn ways to improve it. Keep reading for tips on creating an amazing SEO plan. The post 10 Blogging Tips to Capture the Right Audience (and Keep Them) appeared first on Search Engine Journal.
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What it Takes to Stop Ransomware Threats

The uncertainty of the world in the global pandemic is stressful enough to perform in business.  That said, there is an ever present and growing concern of your organization getting hacked by those that wish...read more The post What it Takes to Stop Ransomware Threats appeared first on Social Media Explorer.
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WhatsApp vs. Telegram: Which messaging app is better?

When we think of instant messaging, WhatsApp and Telegram are the first apps that come to mind. But which is better?
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10 Facebook Ad Metrics Marketers Must Track

Overwhelmed by all of the metrics inside Facebook Ads Manager? Wondering which ones to focus on? In this article, you’ll find 10 important metrics to use when analyzing your Facebook ads. Plus, you’ll discover how to track them with a custom report. Tracking Facebook Ads Metrics in a Custom Report When it comes to Facebook […] The post 10 Facebook Ad Metrics Marketers Must Track appeared first on Social Media Examiner | Social Media Marketing.
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On-Page SEO Guide: Strategy, Trends & Expert Advice [Ebook] via @sejournal, @MrDannyGoodwin

Get expert advice on planning and implementing a successful on-page SEO strategy to drive more visibility, traffic, leads, and revenue. The post On-Page SEO Guide: Strategy, Trends & Expert Advice [Ebook] appeared first on Search Engine Journal.
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The Beginner’s Guide to Account-Based Marketing (ABM)

This leads to a common paradox—marketing can hit its goals by bringing in a high volume of leads, but sales can’t hit its goals because those same leads are poorly qualified. Account-based marketing (ABM) aims to fix that by tightly…Read more ›
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Your Resume Today: 3 In Demand Skills

Are you trying to get hired? Many young professionals today, especially Millennials and older members of Gen Z, have really struggled to get a foot in the door when it comes to stable employment, despite...read more The post Your Resume Today: 3 In Demand Skills appeared first on Social Media Explorer.
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