Wednesday, June 30, 2021

Writing Facebook Ads for Sensitive Products and Services

Are your Facebook or Instagram ads getting rejected? Wondering how to attract your ideal client and comply with Facebook ads policies? In this article, you’ll learn how to create Facebook ads that won’t get rejected—even if your business is in a sensitive field. How Facebook Ads Policies Impact Your Facebook and Instagram Ads Writing copy […] The post Writing Facebook Ads for Sensitive Products and Services appeared first on Social Media Examiner | Social Media Marketing.
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LinkedIn's Latest Transparency Report Shows Decrease in Fake Profiles, Increase in Harassment

LinkedIn has published its latest Transparency Report, which shows a decrease in fake profiles created, but an increase in harassment and abuse.
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Instagram Is Working on a New 'Bonuses' Payment Option to Incentivize Reels Creators

Instagram appears to be testing a new process that would offer incentive rewards to creators for posting Reels clips.
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Google Search Console Adds New Report For Math Problem Markup via @sejournal, @MattGSouthern

Google is adding new data to Search Console to help site owners track the appearance of practice problems and math solvers rich results. The post Google Search Console Adds New Report For Math Problem Markup appeared first on Search Engine Journal.
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Tuesday, June 29, 2021

Instagram Ad Targeting: 8 Valuable Audiences

Want to target high-value audiences with your Instagram ads? Looking for new ideas? In this article, you’ll discover eight valuable Instagram ad audiences and find out how to leverage them in your campaigns. Why You Need to Know Your Audience’s Awareness Level The first step toward improving your Instagram ads targeting is knowing your audience’s […] The post Instagram Ad Targeting: 8 Valuable Audiences appeared first on Social Media Examiner | Social Media Marketing.
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10 Ways to Personalize Your Marketing Messaging to Create Loyal Customers [Infographic]

Personalizing your email messaging can have a significant impact on open rates and engagement.
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9 Tips to Help Create More SEO-Friendly Content [Infographic]

Here are some key notes on how Google's algorithm ranks websites, and how you can create content to help maximize SEO performance.
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Google Page Experience Update Launching Mid-June on Mobile First via @sejournal, @MattGSouthern

Google's Martin Splitt says the Page Experience update will begin a gradual launch in mid-June with a full rollout expected by August. The post Google Page Experience Update Launching Mid-June on Mobile First appeared first on Search Engine Journal.
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Monday, June 28, 2021

After Years of Development, Snap Moves into the Next Phase of AR

Snapchat is making a big shift towards the next stage of AR interaction, which could position the company for major growth.
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Ticketed Spaces are Coming to Twitter, Providing Another Way for Creators to Monetize

Twitter has previewed its coming ticketing option for Spaces, which will provide another means for creator monetization.
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5 Ways to Generate Positive Client Reviews for Your Law Firm via @sejournal, @xandervalencia

The success of your firm depends on you having a shining online reputation. Learn how and where to get great reviews online. The post 5 Ways to Generate Positive Client Reviews for Your Law Firm appeared first on Search Engine Journal.
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Twitter Shares New Insights into Evolving Entertainment Discussion via Tweets [Infographic]

Twitter has shared some new insights into the evolving discussion around entertainment on the platform.
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Sunday, June 27, 2021

Facebook Outlines Its Ad Review Process To Provide More Transparency on Its System

Facebook has provided an overview of how its ad review system works, providing more context for brands.
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Announcements from Google I/O & More Digital Marketing News [PODCAST] via @sejournal, @katiemgaisser

The team breaks down the search, shopping, and downright bizarre announcements from Google I/O. Plus, what Pinterest creators and brands should know about idea pins. The post Announcements from Google I/O & More Digital Marketing News [PODCAST] appeared first on Search Engine Journal.
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Should Employees Continue to Work from Home After the Pandemic?

Shalom Lamm, the New York Real Estate Investor, believes as dozens of other older CEO’s believe, that employees should go back to work rather than work from home. The logic of course is that working...read more The post Should Employees Continue to Work from Home After the Pandemic? appeared first on Social Media Explorer.
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WhatsApp's New Privacy Policy Update Faces Resistance in India, Europe

The Indian Government has called for WhatsApp to abandon its new privacy policy update, which would see it share some additional data with Facebook.
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Saturday, June 26, 2021

Get to Know Google Analytics 4: A Complete Guide via @sejournal, @KayleLarkin

Google Analytics 4 is a powerful tool for understanding website traffic and how users behave on-site. Here's what you need to know about GA4. The post Get to Know Google Analytics 4: A Complete Guide appeared first on Search Engine Journal.
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10 Lead Generation Tactics That Work (With Examples)

Getting more leads is important because it gives you the ability to nurture your relationship with potential customers and bring them closer to buying your product or service. In this post, you’ll learn 10 different lead generation tactics that you…Read more ›
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Facebook Ad Strategy: How to Simplify Your Campaigns

Need a better strategy for your Facebook ads? Looking for a proven method to improve your Facebook ad results? In this article, you’ll find a simple strategy that will help you plan your Facebook ads. Why Having a Facebook Ads Strategy Is More Important Than Ever There’s no denying that the iOS 14 privacy update […] The post Facebook Ad Strategy: How to Simplify Your Campaigns appeared first on Social Media Examiner | Social Media Marketing.
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5 Ways Bots Could Be Disrupting Your Social Media Strategy

When it comes to bringing in site traffic, paid social media is an easy choice. For increasing brand awareness, maximising your engagement with customers and promoting your business with sponsored posts or listings, it’s a...read more The post 5 Ways Bots Could Be Disrupting Your Social Media Strategy appeared first on Social Media Explorer.
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Friday, June 25, 2021

How to Improve Your Website Copy: 15 Lessons from Successful Writers [Infographic]

Improve your copy with these writing tips from some of the best-known authors in the western world.
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Site Migration Issues: 11 Potential Reasons Traffic Dropped via @sejournal, @makhyan

A site migration can benefit your site, but a lot can go wrong in the process. See 11 common reasons migration may hurt your traffic. The post Site Migration Issues: 11 Potential Reasons Traffic Dropped appeared first on Search Engine Journal.
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How to Use Twitter Spaces

Want to use Twitter Spaces to broadcast live audio? Wondering how to get started? In this article, you’ll learn how to use Twitter Spaces. What Is Twitter Spaces? If there’s one thing we know for sure by now, it’s that social audio chats are here to stay. Twitter has been testing their take on the […] The post How to Use Twitter Spaces appeared first on Social Media Examiner | Social Media Marketing.
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YouTube Previews Upcoming Improvements for YouTube Studio, Including Auto-Generated Title Suggestions

YouTube has previewed a range of upcoming improvements for its YouTube Studio management platform.
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Thursday, June 24, 2021

Quick & Easy Link Building Ideas You Don’t Want to Overlook via @sejournal, @tonynwright

Link building is challenging. Make sure you're taking advantage of these quick, easy opportunities to gain a relevant, high quality link. The post Quick & Easy Link Building Ideas You Don’t Want to Overlook appeared first on Search Engine Journal.
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How to Do Local Keyword Research in 2021

But how exactly do you do local keyword research? In this guide, you’ll learn: Why local keyword research is important How to do local keyword research How to deal with multiple locations What to do with blog posts How to…Read more ›
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How to Create a Content Mission Statement for Marketing

Do you use content in your marketing? Could a clear mission statement improve your marketing results? In this article, you’ll learn what a content mission statement is and how to create one to guide your marketing activities. Why Marketers Need a Content Mission Statement I started my publishing career over 20 years ago at (then) […] The post How to Create a Content Mission Statement for Marketing appeared first on Social Media Examiner | Social Media Marketing.
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Clubhouse Outlines Plan for Next Stage of Android Roll Out

Clubhouse for Android is expected to be fully rolled out to all regions by the end of this week.
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Wednesday, June 23, 2021

Facebook Publishes New Guide to Running Effective Live-Stream Events

Facebook has published a new guide to running effective live-stream events, with a focus on Facebook Workplace.
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How to Fix Common Service Area Business Issues in Google My Business via @sejournal, @sherrybonelli

Learn about some of the common issues and problems Service Area Businesses experience in GMB and how to solve them. The post How to Fix Common Service Area Business Issues in Google My Business appeared first on Search Engine Journal.
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Persuasive Ads on Instagram: Writing to Sell

Want more sales from your ads? Wondering how to write Instagram ad copy that converts? In this article, you’ll discover how to create ads specifically designed to sell products and services on Instagram. Why Instagram Ad Placements Need Dedicated Copy Instagram is often thought of as a purely visual platform, and while that’s true in […] The post Persuasive Ads on Instagram: Writing to Sell appeared first on Social Media Examiner | Social Media Marketing.
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Twitter is Reportedly Working on a New Set of Paid Tweet Options Under a Monthly Subscription Model

Twitter is reportedly working on a new tiered subscription model for new tweet features - which could end up netting a lot of extra cash for the company.
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Tuesday, June 22, 2021

10 eCommerce Trends All Online Shop Owners Need to Know in 2021 [Infographic]

eCommerce is on the rise - here are some key trends and shifts of note.
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Google on What’s Going on With FAQ Rich Results via @sejournal, @martinibuster

John Mueller was asked if FAQ structured data still produces rich results. He explained the fine tuning process for search results The post Google on What’s Going on With FAQ Rich Results appeared first on Search Engine Journal.
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Meet Tru Social: A Solution to Our Current Social Media Dilemma

Troll’s, fake news, misinformation. Nowadays it is almost impossible to go an entire day without hearing or seeing those words. While those terms are commonly cited as originating from the users of social media, the real culprit...read more The post Meet Tru Social: A Solution to Our Current Social Media Dilemma appeared first on Social Media Explorer.
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Facebook Shares New Research into Emerging Consumer Behaviors in New Zealand [Infographic]

Facebook has published a new report on emerging consumer behaviors in New Zealand, as a result of the COVID-19 pandemic.
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Monday, June 21, 2021

Twitter is Working on New Folders Within Bookmarks to Categorize Your Saved Tweets

Twitter is working on new folders within its Bookmarks section, which will enable users to save tweets into separate categories.
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How to Attract Backlinks to Your Law Firm Website via @sejournal, @xandervalencia

Link building is important for Law Firm SEO. Check out 40 tried and true ways to drive links to your law firm website. The post How to Attract Backlinks to Your Law Firm Website appeared first on Search Engine Journal.
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Why SEO is worth the investment: Advice from Lilo Web Design London

No business in today’s world cannot survive without SEO. It can help businesses to experience greater visibility and searchability. Apart from these obvious benefits, SEO can deliver numerous other benefits to a business and help...read more The post Why SEO is worth the investment: Advice from Lilo Web Design London appeared first on Social Media Explorer.
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Website Layouts That Convert

Probably the most difficult aspect when designing a website, is designing the perfect website layout. Even with years of experience, it sometimes become difficult to design the layout to better suit the viewers or to...read more The post Website Layouts That Convert appeared first on Social Media Explorer.
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Sunday, June 20, 2021

Pinterest Provides New Overview of its Evolving Scam Detection and Deactivation Processes

Pinterest has provided a new overview of its evolving spam and scam detection and deactivation processes.
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Pinterest Tests Coming Live-Streaming Functionality with New Creator Event

Pinterest is moving into live-streaming, with a new event to showcase its own, on-platform streaming format.
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Twitter Changes Image Crop & More Digital Marketing News via @sejournal, @shepzirnheld

The team discusses how Twitter feeds will soon be full of larger images, Yelp's new features for advertisers, and YouTube's new tools for creators. The post Twitter Changes Image Crop & More Digital Marketing News appeared first on Search Engine Journal.
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Facebook Announces New Tools and Resources for Asian and Pacific Islander Heritage Month

Facebook has announced a new set of events and business support initiatives for API Heritage Month.
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Saturday, June 19, 2021

Clubhouse Strategy: How Your Business Can Benefit

Wondering if you should be using Clubhouse? Looking for a strategy to get the best return on your Clubhouse time? In this article, you’ll discover how your business can benefit from Clubhouse and learn a six-step strategy to maximize the return on the time you invest on the platform. Why Businesses Should Consider Clubhouse If […] The post Clubhouse Strategy: How Your Business Can Benefit appeared first on Social Media Examiner | Social Media Marketing.
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6 Key Elements of Competitor Analysis That Will Help Your Business Win Out

Competitor analysis is a key element in any effective digital marketing approach - here are some tips to help improve your competitor research efforts.
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How to Use JavaScript to Automate SEO (With Scripts) via @sejournal, @jlhernando

JavaScript's developments – from web dev to machine learning – make it a perfect language to learn for SEO. Here's what you need to know. The post How to Use JavaScript to Automate SEO (With Scripts) appeared first on Search Engine Journal.
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Facebook Shares New Insights into How Users Celebrated Ramadan on its Platforms [Infographic]

Facebook has shared some new insights into how users engaged around Ramadan within its apps.
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Friday, June 18, 2021

Enhancing Team Motivation  

There are quite a number of reasons as to why the motivation of employees at the workplace is quite crucial. First and foremost, Alexander Djerassi values the idea that the motivation of the teams of...read more The post Enhancing Team Motivation   appeared first on Social Media Explorer.
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New Report Looks at Best Times to Post to Each Platform, Based on Insights from 20k Users

Sprout Social has published its latest 'Best Times to Post' report, which is based on findings from 20k Sprout Social users. 
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