Tuesday, August 31, 2021

5 Reasons to Give Paid Search Marketing a Try

Paid search marking is one of the oldest forms of digital marketing out there. It consists of paying search engines to show links to your business alongside their search results. Google, for example, will show...read more The post 5 Reasons to Give Paid Search Marketing a Try appeared first on Social Media Explorer.
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Email Marketing Funnel: How to Attract, Nurture, Convert & Retain Customers [Infographic]

Maximize your email marketing process with these tips.
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25 Essential Social Media Marketing Apps for Your Smartphone via @sejournal, @brentcsutoras

This all-star lineup of social media marketing apps makes it easy to manage everything from collaboration and content creation to analytics. The post 25 Essential Social Media Marketing Apps for Your Smartphone appeared first on Search Engine Journal.
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Snapchat Posts Strong Results in Q2, Including a Record Increase in Revenue

After a period of uncertainty, Snapchat nows appears to be finding its groove.
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Monday, August 30, 2021

Facebook Adds New Features for the Tokyo Olympics, Including a Games Hub and AR Effects

Facebook's added a range of features, across all of its apps, to help fans engaged with the event.
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Wix vs WordPress: Which Is Better for SEO? via @sejournal, @AdamHeitzman

Wix and WordPress are two of the most popular website solutions. Which one is better for SEO? Read on to find out! The post Wix vs WordPress: Which Is Better for SEO? appeared first on Search Engine Journal.
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How To Capture The Right Audience in Your Social Marketing

Source:unsplash. Today’s most effective and powerful approach to communicate is through social media marketing. It’s like a go-to resource for businesses of all sizes looking to pique their customers’ interests and increase conversions. Potential clients...read more The post How To Capture The Right Audience in Your Social Marketing appeared first on Social Media Explorer.
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How to Optimize Your Website Content to Improve Google Rankings & Conversions [Infographic]

Some key tips to help improve your SEO approach, and boost your rankings.
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Sunday, August 29, 2021

Understanding Eminent Domain

It’s nice to think that we’re living the American dream. Some of us have basically “arrived” with the house, the job, the family, the freedom. However, what you may not know is that your property...read more The post Understanding Eminent Domain appeared first on Social Media Explorer.
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Twitter Posts Steady Increases in Users and Revenue for Q2, with Good Growth in Ad Spend

Twitter's performance numbers are strong, showing that it is moving in the right direction on several fronts.
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Austria Joins The Google News Showcase via @sejournal, @RebekahDunne

On 21st July 2021, national, local, and regional news organizations in Austria joined over 800 news publications by signing up to the Google News Showcase. The post Austria Joins The Google News Showcase appeared first on Search Engine Journal.
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LinkedIn Adds New, Free Certification Courses to Help Showcase Your LinkedIn Marketing Knowledge

The courses take you through all of LinkedIn ad and marketing tools, and provide a good level of base knowledge in how its systems operate.
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Saturday, August 28, 2021

Google’s 5 Best Practices For Optimizing Deal Pages via @sejournal, @MattGSouthern

After making deal pages free for all ecommerce stores, Google offers six best practices to follow to optimize the pages for search results. The post Google’s 5 Best Practices For Optimizing Deal Pages appeared first on Search Engine Journal.
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Testing Facebook Ad Creative: The Path to Better Sales

Want more sales from Facebook ads? Wondering if better creative could improve your results? In this article, you’ll learn how to efficiently test your Facebook ad creative so you can scale your results and increase sales. Why Facebook Ads in a Post-COVID World? Let’s start at the beginning. Why Facebook ads? Especially following so close […] The post Testing Facebook Ad Creative: The Path to Better Sales appeared first on Social Media Examiner | Social Media Marketing.
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Major Twitter hack in 2020 results in another arrest

Police in Spain have arrested a British man in connection with a major Twitter hack last year that targeted high-profile accounts as part of a Bitcoin scam.
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Pinterest Makes Arabic Available as a Language Option on All Platforms

Pinterest says that Arabic is one of the fastest-growing languages in the app.
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Friday, August 27, 2021

Google’s New 3-Strike Policy – The Checks & Balances via @sejournal, @hoffman8

Learn what counts as a strike, how to get strikes removed, how strikes accumulate over time and the associated penalties. The post Google’s New 3-Strike Policy – The Checks & Balances appeared first on Search Engine Journal.
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Geotargeting TikTok Ads: How to Reach a Local Audience

Are your local customers on TikTok? Wondering how to reach a new TikTok audience based on a precise geographic area? In this article, you’ll discover a step-by-step guide for using DMA geotargeting TikTok ads to reach a narrow local audience. The Benefits of Advertising on TikTok It’s no surprise that businesses are clamoring to be […] The post Geotargeting TikTok Ads: How to Reach a Local Audience appeared first on Social Media Examiner | Social Media Marketing.
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Could the End of Spam Calls Could Be Near?

The end is near on the future of spam phone calls. And good riddance! The moment you sit down to dinner or are expecting that important business call, it’s likely to be a clever spammer...read more The post Could the End of Spam Calls Could Be Near? appeared first on Social Media Explorer.
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Instagram Adds New Sensitive Content Control Options to Better Protect Users from Unwanted Exposure

The option will provide another way to limit unwanted exposure in the app.
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Thursday, August 26, 2021

Snapchat Launches New 3D Bitmoji, Another Step in its Digital Fashion Push

The new characters will provide more opportunity for customization, which could open up new opportunities for brand tie-ins.
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6 Redirect Mistakes That Can Wreak Havoc on Your Site’s Traffic via @sejournal, @makhyan

Redirects are often part of a site’s evolution, but mistakes can impact traffic and rankings. Learn how to avoid common redirect issues. The post 6 Redirect Mistakes That Can Wreak Havoc on Your Site’s Traffic appeared first on Search Engine Journal.
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11 Facebook Ads Ideas to Improve Your Results

Are your Facebook ads failing to deliver? Have you considered different types of ads on Facebook? In this article, you’ll learn how to choose the best Facebook ad for your business goals and why your choice matters in the long-term. You’ll also find effective ad examples to inspire your next campaign. Why Choosing the Right […] The post 11 Facebook Ads Ideas to Improve Your Results appeared first on Social Media Examiner | Social Media Marketing.
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Instagram mulls iPhone widget for easier account switching

Instagram is reportedly developing an iPhone widget that would make it a lot easier to switch between multiple accounts.
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Wednesday, August 25, 2021

The Best Ways to Market Your Commercial Property

URL: https://pixabay.com/vectors/realtor-business-house-sign-sale-6019792/ Before you start marketing your commercial property, create a real estate marketing strategy to help you track the overall progress of your advertising efforts. A marketing plan also allows you to effectively communicate...read more The post The Best Ways to Market Your Commercial Property appeared first on Social Media Explorer.
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YouTube Taps into the Popularity of BTS to Boost its New 'Shorts' Option

The promotion will help YouTube boost awareness of Shorts following the recent expansion of the tool.
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Facebook Clashes with the US Government Over Vaccine Misinformation

The US Government is right to be pushing Facebook to take a closer look at its systems.
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Amazon SEO Keyword Research: 3 Proven Methods via @sejournal, @AMZRobynJohnson

A comprehensive, targeted Amazon keyword list helps you optimize your product listings. Here are 3 ways to do Amazon SEO keyword research. The post Amazon SEO Keyword Research: 3 Proven Methods appeared first on Search Engine Journal.
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Tuesday, August 24, 2021

Instagram Marketing Beyond Images: What’s Working in 2021

Is your Instagram strategy focused mostly on images? Are you wondering what else is working on the platform? In this article, you’ll find strategic Instagram insights you can put to work today. Why Your Instagram Strategy Should Evolve Now Instagram is known for being a visual platform and has historically been favored by creative businesses […] The post Instagram Marketing Beyond Images: What’s Working in 2021 appeared first on Social Media Examiner | Social Media Marketing.
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Email Marketing and Why it's So Important [Infographic]

A handy overview of a range of email marketing stats and insights which can help to improve your process.
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The Best & Worst Words to Use in Your Website Call to Action Buttons [Infographic]

Are your CTA buttons working for your? Check out these tips and insights.
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Top 40 Viral Videos of All Time via @sejournal, @gregjarboe

There's a lot to be learned from viral video content. These top 40 videos give marketers insight and useful, practical takeaways. The post Top 40 Viral Videos of All Time appeared first on Search Engine Journal.
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Monday, August 23, 2021

Instagram Stories Drafts are Now Available to All Users

The option is now available for some users when you exit out of the Stories composer mid-process.
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LinkedIn Explains Data Scraping Amid Reports of More Data Hacks and Breaches

LinkedIn has repeatedly said that claimed data 'hacks' are not a result of security flaws.
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Google Shares 5 Insights Into Appearing in Google News via @sejournal, @MattGSouthern

Google shares five insights that can help site owners better understand how news appears on surfaces like Google News and Google Search. The post Google Shares 5 Insights Into Appearing in Google News appeared first on Search Engine Journal.
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Instagram Stories Drafts are Now Available to Some Users

The option is now available for some users when you exit out of the Stories composer mid-process.
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Sunday, August 22, 2021

Twitter Tests New Layout for Images, Considers Adding Limited Time Tweet Editing

The new format looks more akin to Facebook, with a wider display in-stream.
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Increasing Diversity in the Supply Chain

While there is no question that COVID-19 took a toll on all of society, one of the first things people started hearing about in the media was the breakdown of the global supply chain. In...read more The post Increasing Diversity in the Supply Chain appeared first on Social Media Explorer.
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The Ultimate SEO Content Creation Guide via @sejournal, @ronlieback

Learn how to think like an SEO pro to get all of your content performing its best. See how in this complete content creation guide. The post The Ultimate SEO Content Creation Guide appeared first on Search Engine Journal.
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News Site Created To Oppose Google And Facebook Fails via @sejournal, @RebekahDunne

A platform owned by News Corp which aimed to operate outside of Google and Facebook’s ‘alleged bias’ closes down after 18 months of operation. The post News Site Created To Oppose Google And Facebook Fails appeared first on Search Engine Journal.
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Saturday, August 21, 2021

TikTok Becomes the First Non-Facebook Owned App to Reach 3 Billion Installs

The app continues to grow, despite rising competition and financial incentives designed to lure away top stars.
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SEO Certifications: Are They Really Worth It?

After spending hours researching SEO certifications and taking three of them (see my three certificates), my opinion is this: Most SEO certifications aren’t worth it. I’ll explain why in this article. But first, let’s cover the basics… What SEO certifications are Where…Read more ›
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Improving Instagram Engagement to Build Community and Conversions

Is your Instagram engagement falling day by day? Could you be making mistakes that turn your followers off? In this article, you’ll discover a proven strategy to help you get more engagement on Instagram and stop making potentially dangerous posting mistakes. Why Instagram Engagement Is a Priority Engagement is the act of taking the time […] The post Improving Instagram Engagement to Build Community and Conversions appeared first on Social Media Examiner | Social Media Marketing.
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5 Top Enterprise Local SEO Challenges (& How To Solve Them) via @sejournal, @localseoguide

Enterprise brands face unique challenges in local SEO. Learn 5 of the most common and how to solve them for more effective enterprise local. The post 5 Top Enterprise Local SEO Challenges (& How To Solve Them) appeared first on Search Engine Journal.
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Friday, August 20, 2021

How to Get a Free Online College Education

Getting a degree takes lots of time, money, and effort. However, recently college degrees have become less useful. 73% of Americans get a job unrelated to their degree, and more than half of Gen-Zs in...read more The post How to Get a Free Online College Education appeared first on Social Media Explorer.
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The Differences between Backhoes, Excavators and Skid Steer Loaders

Undertaking an industrial or residential construction endeavor comes with its fair share of requirements and challenges. It is,therefore, only fitting to be invested in the right kind of machinery to ease up the work you...read more The post The Differences between Backhoes, Excavators and Skid Steer Loaders appeared first on Social Media Explorer.
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How to Do an Instagram Giveaway: Ideas and Tips

Wondering how to run an Instagram contest? Looking for Instagram giveaway ideas you can adapt? In this article, you’ll find tips and inspiration to help you plan successful Instagram giveaways that support your marketing goals. What Are Instagram’s Rules for Contests? Instagram makes it relatively easy to run contests, compared to Facebook regulations that limit […] The post How to Do an Instagram Giveaway: Ideas and Tips appeared first on Social Media Examiner | Social Media Marketing.
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Twitter's Verification Process Remains Problematic, With Several Bot Profiles Getting Blue Checkmarks

Despite all of its efforts, Twitter's verification process still seems very flawed.
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Thursday, August 19, 2021

Google Launches New Structured Data For Job Listings via @sejournal, @MattGSouthern

Google is introducing a new structured data markup property for job listings that allow prospects to apply directly on the employer's website. The post Google Launches New Structured Data For Job Listings appeared first on Search Engine Journal.
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How to Exit the Facebook Ads Learning Phase Quicker

Do your Facebook ads get stuck in Facebook’s dreaded learning phase? Wondering how to quickly move your campaigns beyond the “learning limited” status? In this article, you’ll discover three ways to rapidly push your Facebook ads out of the learning phase so your campaign performance improves. What Is the Facebook Ads Learning Phase? At their […] The post How to Exit the Facebook Ads Learning Phase Quicker appeared first on Social Media Examiner | Social Media Marketing.
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