Brand awareness remains global marketers’ top priority, but mass reach isn’t what it used to be – Nielsen

Channel fragmentation and rising media choices present customers with an abundance of alternative, however they current a hurdle for entrepreneurs that depend on conventional mass attain channels to extend model consciousness. And simply as we’ve...read more The post Brand awareness remains global marketers’ top priority, but mass reach isn’t what it used to be – Nielsen appeared first on Social Media Explorer.
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