Steps to Creating a Professional Profile on Job Search Websites

Helen Lee Schifter, the former Wall Street Arbitrage trader and Conde Nast and Hearst editor, as far as careers go, was taught by her mentors to always be prepared. She as well as other professionals...read more The post Steps to Creating a Professional Profile on Job Search Websites appeared first on Social Media Explorer.
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How to Write an Irresistible Headline in 3 Easy Steps

Why? Because you have to win the click. And that’s the job of the headline. In this post you’ll learn how to write an irresistible headline that attracts clicks without being clickbait. But first… What is a headline? Why are…Read more ›
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Selling on LinkedIn Without Ads

Do you want to generate more sales from LinkedIn? Wondering how best to use your profile, company page, and LinkedIn messages to promote your product or service? In this article, you’ll discover how to sell on LinkedIn without ads. Why You Need to Be Using LinkedIn for Organic Selling One key difference between LinkedIn and […] The post Selling on LinkedIn Without Ads appeared first on Social Media Examiner | Social Media Marketing.
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5 Critical SEO Considerations When Optimizing News Websites via @sejournal, @AdamHeitzman

News sites function differently and can benefit from SEO designed just for them. Learn five best practices for a better-optimized media/publisher site. The post 5 Critical SEO Considerations When Optimizing News Websites appeared first on Search Engine Journal.
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How Best to Meet the Supply and Demand Challenges Presented by E-Commerce

Even before the global pandemic in 2020 caused a spike in internet shopping, e-commerce was changing the concept of retail shopping and putting greater demands on companies to meet customer expectations. As a result, businesses...read more The post How Best to Meet the Supply and Demand Challenges Presented by E-Commerce appeared first on Social Media Explorer.
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11 Timeless Digital Marketing Strategies For Law Firms

Like any other business, law firms also need to be marketed appropriately to bring in more clients and enhance profitability. Therefore, building marketing strategies that deploy relevant, modern, and unique tactics to help you stand...read more The post 11 Timeless Digital Marketing Strategies For Law Firms appeared first on Social Media Explorer.
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How to Increase Return on Ad Spend for Facebook Ads

Want more profit from your Facebook ads? Wondering how to improve your return on ad spend (ROAS)? In this article, you’ll discover four ways to improve your Facebook return on ad spend. Why Increasing Return on Ad Spend Is Important Before diving into ways to increase your Facebook ROAS, we first need to define what […] The post How to Increase Return on Ad Spend for Facebook Ads appeared first on Social Media Examiner | Social Media Marketing.
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Brave Search Launches in Public Beta via @sejournal, @MattGSouthern

Brave Search, from the company behind the Brave web browser, is now available globally in a public beta. The post Brave Search Launches in Public Beta appeared first on Search Engine Journal.
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How to Create an Ideal Work Environment as a Social Media Manager

If you want to be more productive and see better results as a social media manager, you need to have the right work environment. A good environment will make you feel more comfortable, help you...read more The post How to Create an Ideal Work Environment as a Social Media Manager appeared first on Social Media Explorer.
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Dr. Cory Harow Discusses the Process of Finding Affordable Health Insurance

Health issues pop up at unexpected times throughout life and throw us off habitual routines, take the money and cause changes to be required. There is no way to tell when catastrophe will come, something...read more The post Dr. Cory Harow Discusses the Process of Finding Affordable Health Insurance appeared first on Social Media Explorer.
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How to Improve Instagram Reach: 9 Ways

Do you want better reach on Instagram? Looking for tactics that work? In this article, you’ll find nine ways to increase your Instagram reach. Instagram Algorithm and Organic Reach for Businesses Organic reach is what makes social media so powerful, useful, and (sometimes) frustrating. It’s a free way to communicate with customers and eventually increase […] The post How to Improve Instagram Reach: 9 Ways appeared first on Social Media Examiner | Social Media Marketing.
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Why Google Ranks Plagiarism Over Original Content via @sejournal, @martinibuster

John Mueller explains why Google may choose to reward article thieves by ranking stolen content instead of the original article The post Why Google Ranks Plagiarism Over Original Content appeared first on Search Engine Journal.
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25 Ways to Use Social Proof on Your eCommerce Website to Increase Sales [Infographic]

Customer endorsements can play a big role in maximizing sales performance.
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What are the Best Days to Post on Social Media for Your Business?

When to Post on Social Media for Business A business owner has little time to spend on any one thing and wondering what advertising to use on social media and what works best is a...read more The post What are the Best Days to Post on Social Media for Your Business? appeared first on Social Media Explorer.
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How to Write Instagram Ad Copy That Converts

Do you want your Instagram ads to drive more clicks and sales? Are you struggling to differentiate your offer? In this article, you’ll discover how to write Instagram ads that lead to conversions. You’ll also find examples to inspire you to create more effective campaigns. #1: Consider Adjusting Your Copywriting Formula for Instagram Ads Some […] The post How to Write Instagram Ad Copy That Converts appeared first on Social Media Examiner | Social Media Marketing.
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Google Adds New Search Console Insights to Provide Quick Pointers on Key Website Visitor Trends

Google's new Search Console Insights will help you get a better understanding of key website visitor behaviors, in real-time.
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Google Adds New Listing Options for Business Profiles, Including Services, Bookings and Streamlined Catalog Upload

Google's got some new options for connecting with potential customers within its apps.
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Google FAQ Rich Results Limited to Two Per Page Rolling Out via @sejournal, @martinibuster

FAQ rich results limited to 2 FAQs per page. The update to the rich results is still in the process of rolling out The post Google FAQ Rich Results Limited to Two Per Page Rolling Out appeared first on Search Engine Journal.
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Tree Frog Social Instagram Growth Service Review

Even though we’re way past the heyday of Instagram growth services and many of the well-known operations have either closed their doors or continue to offer a sub-par product with no customer support, we do...read more The post Tree Frog Social Instagram Growth Service Review appeared first on Social Media Explorer.
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Facebook Highlights Black-Owned Businesses for Juneteenth, Provides Tools to Increase Awareness

Facebook's also providing a range of ways for brands to show their support for the event.
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How to Maintain Your Solid Wood Flooring

It’s no secret that solid wood flooring can massively improve the look of your home, and you’re probably all too familiar with this if you have it in your own home. Alongside gorgeous looks, solid...read more The post How to Maintain Your Solid Wood Flooring appeared first on Social Media Explorer.
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Facebook Tests Public Comments Display on Facebook Stories

This could be a new way to spark a different kind of engagement with the format.
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Spotify Gets Into Social Audio With Greenroom via @sejournal, @MattGSouthern

Spotify is now competing in the social audio space with the launch of Greenroom, which offers the option of turning live chats into podcast recordings. The post Spotify Gets Into Social Audio With Greenroom appeared first on Search Engine Journal.
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No More Cookies? The Changes Coming To Google Ads in 2021

It’s long been known that Google wants to drop support for third party cookies on Chrome, and the day is finally coming. But what other changes are Google bringing in for 2021 and beyond? On...read more The post No More Cookies? The Changes Coming To Google Ads in 2021 appeared first on Social Media Explorer.
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Facebook Announces Education and Insights Sessions as Part of Cannes LIONS 2021

The sessions could offer new insight into how to make best use of Facebook's evolving ad and creator tools.
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Twitter Will Now Let Spaces Hosts Download an Audio File of Their Space

There's a new way to utilize the audio from your Twitter Spaces broadcasts.
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Google May Treat Antonyms As Synonyms in Some Cases via @sejournal, @MattGSouthern

Google’s Gary Illyes explains a case where a word that means the opposite may be treated as a low weight synonym when returning search results. The post Google May Treat Antonyms As Synonyms in Some Cases appeared first on Search Engine Journal.
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Instagram Adds Group Fundraisers, Facilitating New Awareness Opportunities

Instagram has added a new fundraising option, with group fundraisers providing new collaborative opportunities. 
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Automation and Paid Search – How To Adapt and Prosper - Ep. 230 via @sejournal, @brentcsutoras

Frederick Vallaeys joins Loren Baker to talk about PPC and automation trends introduced by the ad engines. Automation is everywhere – but what does it mean for practitioners? Are we being replaced by machines? How can we reskill to remain valuable to our clients/organizations? The post Automation and Paid Search – How To Adapt and Prosper [Podcast] appeared first on Search Engine Journal.
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The Ultimate SEO Checklist for 2021

It works for ecommerce stores, local businesses, affiliate sites—anything. Here’s the checklist: Basic SEO checklist Technical SEO checklist Keyword research checklist Content checklist On-page SEO checklist Link building checklist How to use this SEO checklist Most SEO checklists fail to…Read more ›
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Conversion Rate Optimization in a Post-COVID World

Do you want more sales from your website? Wondering how to test different elements to improve your conversion results? In this article, you’ll learn how to optimize your website or landing pages for conversions with conversion rate optimization. Why Conversion Rate Optimization Is so Important You know how important search engine optimization is to driving […] The post Conversion Rate Optimization in a Post-COVID World appeared first on Social Media Examiner | Social Media Marketing.
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Snapchat Shares New Insights into How Users Celebrate Pride Month, and What They Expect from Brands

Snapchat has shared new insights into how users are looking to celebrate Pride Month.
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Facebook Launches New Gaming Fan Groups as Part of its Broader Push into the Gaming Space

Facebook has announced a new group type designed to help it grow gaming communities on the platform.
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How to Use Machine Learning for SEO Competitor Research via @sejournal, @artios_io

Learn how to use machine learning for more precise, statistically relevant, and scalable SEO competitor research (with tools, code & more). The post How to Use Machine Learning for SEO Competitor Research appeared first on Search Engine Journal.
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11 Social Media Marketing Podcast Episodes to Boost Your Wisdom

Want to improve your social media marketing? Wonder how top marketing professionals are using Instagram, Facebook, and other platforms? In these 11 must-listen episodes of the Social Media Marketing Podcast with Michael Stelzner, you’ll get advice, inspiration, and insights from industry experts. Podcasts Save Marketers Time and Effort A marketer’s job is constantly shifting to […] The post 11 Social Media Marketing Podcast Episodes to Boost Your Wisdom appeared first on Social Media Examiner | Social Media Marketing.
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Twitter Launches New Insights Series Analyzing the Latest Trends in Media and Entertainment

Twitter has launched a new series to provide insight into emerging entertainment and media trends.
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Judge Napolitano Describes How the World Has Changed Since the Pandemic

Although globally the coronavirus pandemic still persists, in the United States, it seems to have taken a turn for the better. American citizens are noticing that covid restrictions are finally being lifted and they are...read more The post Judge Napolitano Describes How the World Has Changed Since the Pandemic appeared first on Social Media Explorer.
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How & Why to Use CDN Services for WordPress: A Complete Guide via @sejournal, @seocounseling

Here's what you need to know about choosing, setting up, and configuring a CDN for your WordPress website. The post How & Why to Use CDN Services for WordPress: A Complete Guide appeared first on Search Engine Journal.
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Instagram Account Types: Which Is Right for You—Personal, Creator, or Business?

Are you using the best Instagram account type for your goals? Wondering which Instagram account type offers the features that best fit your marketing needs? In this article, you’ll discover the differences, pros, and cons of Instagram business accounts, personal accounts, and creator accounts. You’ll also get tips for deciding which one is right for […] The post Instagram Account Types: Which Is Right for You—Personal, Creator, or Business? appeared first on Social Media Examiner | Social Media Marketing.
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Eric Dalius Shares 5 Simple Tips for Business Owners to Segment Their Social Media Audiences

The concept of segmentation isn’t new to marketers. Most people use segmentation to send a customized email. Apart from that, segmentation can also be used to understand loyal customer’s behavior as well as create pricing...read more The post Eric Dalius Shares 5 Simple Tips for Business Owners to Segment Their Social Media Audiences appeared first on Social Media Explorer.
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YouTube Will No Longer Allow Alcohol, Gambling and Political Ads its Prominent Masthead Units

YouTube has announced a range of new restrictions on its prominent Masthead Ad units.
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Facebook's New 'Smart Crop' Feature for Automated Video Editing Is Now Available In Creator Studio

Facebook has made its new Smart Cropping tool for video more widely available in Creator Studio.
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Google’s Mueller on Ranking Impact of Poor HTML, Spelling and Grammar via @sejournal, @martinibuster

John Mueller provides a rule of thumb for bad HTML and explains how spelling mistakes and poor grammar are quality issues The post Google’s Mueller on Ranking Impact of Poor HTML, Spelling and Grammar appeared first on Search Engine Journal.
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The importance of video testimonials for your business

Do you want to diversify your communication and bring a new angle to your business strategy? One of the opportunities available to you is the Video Testimonial. This type of video highlights your customers while...read more The post The importance of video testimonials for your business appeared first on Social Media Explorer.
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7 Ways to Improve Facebook Lead Ads

Are your Facebook lead generation ads providing less-than-stellar results? Do you need fresh ideas for creating and optimizing audiences so you can collect more leads without increasing your budget? In this article, you’ll learn how to build seven highly targeted audiences for Facebook lead gen ads and get tips for incorporating this ad type into […] The post 7 Ways to Improve Facebook Lead Ads appeared first on Social Media Examiner | Social Media Marketing.
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Are We Entering a New Phase for Social Media Regulation?

New moves by US regulators point to growing concerns for social media platforms, and big tech more broadly.
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The World's Top 50 Social Media Influencers by Number of Followers [Infographic]

Here's a look at the most followed people in the world from across the social media space.
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John Mueller Answers What to Do About Link Building via @sejournal, @martinibuster

Google's John Mueller responds to question asking what to do about link building The post John Mueller Answers What to Do About Link Building appeared first on Search Engine Journal.
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Facebook's Developing a New Way to Re-Create Text Styles Based on an Example Image

Facebook is working on a new process that would enable users to re-create text from image examples.
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LinkedIn Provides Tips on How to Increase Your Company Page Following

LinkedIn has shared some new tips on how company page managers can boost their audience on the platform.
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